Adaptive shopping campaigns automatically remove or regroup product groups that meet all of the following criteria:
-
The product group was automatically generated by Search Ads 360.
You can check if a product group was automatically generated by Search Ads 360 by adding the “Auto generated” column onto your product group report -
The product group is not “Excluded”.
- The product group has no clicks for 90 days or no longer matches any products in your inventory.