For Google Ads sitelinks
Contains the link text and description that displays for a sitelink.
To change the link text or description, click and edit the text in the Sitelink text column.
In a downloaded report, the corresponding columns are:
- Sitelink display text
- Sitelink Description1
- Sitelink Description2
For Microsoft Advertising sitelink extensions
Contains the link text for all sitelinks that are in a sitelink extension.
Add this column to a report
-
Navigate to a Google Ads or Microsoft Advertising engine account, campaign, or ad group.
-
Click the Extensions▼ tab and select Sitelinks.
- If the column isn't already in the reporting table:
- Click the Columns button above the performance summary graph.
- In the Search for columns box, type the column name.
- Click + next to the column name to add the column to the Selected columns list
- Click Apply.