Microsoft Smart Shopping campaigns generate product ads from data in an inventory feed. When people search online for products, these ads help them browse a wide selection and find high-quality imagery and relevant product information like brand and price.
You can use the new Search Ads 360 to edit Smart Shopping campaigns you create in Microsoft Advertising and sync to the new Search Ads 360.
Learn more about Microsoft Smart Shopping campaigns in the Microsoft Advertising Help Center.
Edit a Microsoft Smart Shopping campaign
To edit a smart shopping campaign you created in Microsoft Advertising:
- Sign in to your new Search Ads 360.
- Navigate to a Microsoft Advertising client account.
- On the page menu, click Campaigns and then click the campaign you want.
- On the page menu, click Settings.
- Update your settings, and then click Save and continue.