To raise keyword maximum CPC bids to their first page bid estimates, use the Advanced bid changes tool:
- In the type list, select Keywords and targeting > Keywords.
- Select the keywords that you'd like to edit. To filter the list of keywords, you can use advanced search.
- Click Edit > Change bids.
- Select Raise bids to their first page bid estimates.
- Optional: To ensure that the new bids don't exceed a certain limit, check the box next to Set bids no higher than: and enter an amount.
- Click Change bids.
Related links
- Learn more about first page bid estimates.
- Find out how to edit keyword maximum CPC bids.