The Advertisers workspace shows how each classified advertiser has performed over the selected time period and provides breakdowns by programmatic channel and inventory type.
To view your Advertisers Home workspace:
- Sign in to Google Ad Manager.
- On the “Home workspace” menu, click
and select Advertisers.
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Use the search box or select a classified advertiser to view their performance data for the selected time period.
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To explore more details, on the different cards, such as "Programmatic channels," select metrics and filters, hover over the charts, and click View details.
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Click View in reporting to dig deeper into the data.
Inventory types
Filter the displayed data by several inventory types, including:
- All inventory
- Mobile web
- Mobile app
- In-stream video
- AMP
- Desktop
You can also change the metric displayed in the chart to one of the following: Impressions, Revenue, CPM, or Viewability.
Programmatic channels
Learn more about the performance of each inventory type across programmatic channels, including:
- All programmatic channels
- Open auction - General
- Open auction - First look
- Preferred deals
- Private auction
- Open bidding
You can also change the metric displayed in the chart to one of the following: Impressions, Revenue, CPM, or Viewability.
